Northwater Digital

PPC Doesn't Have To Be Complicated.

I help growing businesses turn their Google Ads, Meta Ads, and Amazon Ads into conversion machines through proven fundamentals and relentless optimization.

What I Do Best

Google Ads
The ultimate PPC platform, I use strategic campaign setup, keyword research, tracking, and ongoing optimization focused on your bottom line: more conversions.
(Meta) Facebook & Instagram Ads
With millions of daily users, utilize targeted campaigns that reach your ideal customer avatars, with ads that pique their interest.
Amazon Ads
Puts your products directly in front of shoppers ready to buy. Target customers searching for what you sell, making it one of the most efficient ways to drive immediate sales and grow your brand visibility right where purchase decisions happen.
Audits
Honest assessment of what's working, what's broken, and exactly how to fix it. Actionable insights are aplenty here.

Don't Just Take My Word For It

"(Northwater Digital) is awesome, I’ve worked with him for approximately 3 years now. I’m usually pretty hands-on with my marketing, but I’ve been able to trust him completely with my Google Ads. Honestly I haven’t looked at my ads in years, I’ve left it entirely to him and my conversions are phenomenal. He seems to care more about my business than my own employees. I’m in a very competitive industry and he has given me a huge advantage over my competitors. Working with Bobby is as close to a guaranteed win as possible.”- Michael M., Owner of Blue Mango Tours, 3 Queens Distillery, St. Thomas Wedding Officiant

"I've had a long-term positive experience working with (Northwater Digital), and my business is all the better for it. After several prior agencies, I feel like I've now found the personal touch in a PPC professional that was missing before, and it feels like a true partnership. I truly appreciate how he takes initiative in strategy, focuses on new customer acquisition, tests new things, then follows up with a careful, analytic approach to measurement and interpretation of results and data. Not having to worry about paid ads means I can focus on larger business priorities. I'm looking forward to many more years of fruitful partnership with him between now and my eventual retirement."- Jason M., Owner of Gym Gear Direct

Recent Wins

Bobby Pulte

About Me

I'm Bobby Pulte, and I've been managing PPC campaigns for nearly 12 years. Over that time, I've enjoyed success on dozens of client accounts, managing a combined million+ dollars in ad spend.My philosophy is simple, but effective. No guru tricks, just sound fundamentals, relentless optimizations, ongoing testing, and clear communication.When I'm not optimizing campaigns, you'll find me relaxing at a local Grand Rapids brewery, working on house projects, or road tripping with my dog Max across the great state of Michigan.

Contact Northwater Digital

Ready to stop burning money on ads that aren't working for you?Let's talk about your goals and see if we're a good fit to partner up.I'll review your current campaigns (if you have
them) and give you honest feedback on what I see.
If I believe I can help, great! If I don't, I will let you know that and wish you well. I don't take on partners just for the sake of a paycheck.

USA

I'm proud to offer a discount for veteran-owned businesses. Just mention it when we talk.